Job Overview

Job Details

• Position: Social Media Marketing & Analytics Specialist
• Company: Only Much Louder (OML)
• Location: Mumbai, Maharashtra
• Job Type: Full-time
• Shift: Weekend availability
• Experience Required: Minimum 3 years in digital paid media

About OML

Only Much Louder (OML) is a market-leading creative and entertainment business that has shaped pop culture for over two decades. OML has built India's independent music and comedy scene from the ground up, creating India's first multi-genre NH7 Weekender festival and winning India's first Branded Content and Entertainment Cannes Lion for ‘Dewarists’.

OML's core businesses include:

???? Artist Management – Representing top comedians, actors, chefs, writers, directors, creators, illusionists, and more.
???? Content Studio – Developing original scripted and unscripted content for platforms like Netflix, Amazon Prime, MTV, and Disney Hotstar.
???? Branded Content & Marketing – Collaborating with brands like Tinder, OPPO India, Amazon, Canva India, and more.
???? 1862 – A global influencer marketing agency with campaigns in 22 countries.
???? Hypothesis – An AI-powered influencer marketing platform executing 150+ campaigns.

About the Role

We are looking for a Social Media Marketing & Analytics Specialist to drive paid media strategy, digital content performance, and analytics across multiple geographies. The role requires strong analytical skills, social media expertise, and campaign execution experience.

Key Responsibilities

✅ Paid Media Management

• Plan, execute, optimize and manage paid campaigns across Facebook, Instagram, YouTube, TikTok, Display Ads, and E-commerce Ads.
• Monitor KPIs, analyze results, and adjust campaigns to maximize ROI and performance.
• Manage budgets, control expenses, and distribute ad spend effectively to meet business goals.

✅ Performance Analysis & Reporting

• Track, measure, and analyze ad campaign performance (likes, comments, views, reach, conversions, etc.).
• Generate insightful reports for brands, making strategic recommendations for improvement.
• Assess marketing effectiveness and adjust strategies based on data-driven insights.

✅ Market Research & Digital Strategy

• Stay updated with emerging digital tools, social media trends, and platform changes.
• Provide competitive analysis, research industry trends, and adapt digital marketing strategies accordingly.
• Support long-term media intelligence and content performance analysis for brands.

✅ Collaboration & Communication

• Work cross-functionally with content creators, influencers, and marketing teams to optimize campaigns.
• Communicate campaign performance and insights effectively to internal teams and clients.
• Be a knowledge leader within the team, mentoring and sharing best practices in digital marketing.

Required Qualifications & Experience

???? Minimum 3 years of experience in digital paid media.
???? Proven ability to lead paid campaigns from planning to execution and reporting.
???? Proficiency in Google Ads, Facebook Ads, PPC channels, SEO, and analytics platforms.
???? Knowledge of social media metrics and analytics tools.
???? Strong skills in budget management, performance tracking, and ROI optimization.
???? Experience with growth strategies, brand uplift, and conversion tracking is a plus.
???? Experience with scripts, automation solutions, and ad personalization is a plus.
???? A highly proactive, analytical, and self-motivated mindset.
???? Strong presentation and communication skills.

OML’s Values & Work Culture

???? Commitment to equality and inclusion – No bias in hiring (gender, age, religion, ethnicity, etc.).
???? Sustainability-focused – Mindful of the environment and resource use.
???? Collaborative mindset – Every team member contributes beyond their role.
???? Growth & learning-oriented – Encouraging innovation and problem-solving.
???? Mistakes are learning opportunities – Fostering resilience and improvement.

How to Apply

???? Please do not share your photo, age, gender, religion, or ethnicity in your resume. You do not need to share your last name either.

???? If your profile matches our requirements, we will reach out to you.

???? Join OML and be a part of shaping India’s pop culture!