Job Overview

Job Title: Content Writer

Company: [Company Name]
Location: On-site
Employment Type: Full-time | Part-time | Internship | Permanent
Shift: Morning Shift | Day Shift
Salary: ₹8,000 - ₹15,000 per month

Job Summary:

We are seeking an innovative and data-driven Content Writer to join our team. The ideal candidate should be skilled in creating engaging, optimized content for SEO, social media platforms, and PPC campaigns. This role requires a strategic thinker with exceptional writing abilities who can craft compelling copy to drive traffic, engagement, and conversions.

Key Responsibilities:

SEO Content Writing:

• Research and create keyword-optimized blog posts, website copy, and product descriptions.
• Perform keyword research using tools like Ahrefs, SEMrush, or Google Keyword Planner.
• Optimize meta titles, descriptions, and on-page content for better search engine rankings.
• Collaborate with the SEO team to align content with best practices and industry trends.

Social Media Content Creation:

• Develop engaging posts, captions, and hashtags for platforms like Facebook, Instagram, LinkedIn, and Twitter.
• Plan and execute content calendars aligned with brand goals and campaign strategies.
• Monitor social media trends, audience engagement metrics, and analytics to improve content performance.

PPC Content Writing:

• Craft high-performing ad copy for Google Ads, Facebook Ads, LinkedIn Ads, and other paid campaigns.
• Conduct A/B testing on ad copy to enhance click-through rates (CTR) and conversion rates.
• Work closely with the PPC team to align messaging with target audience personas.

Content Strategy and Analysis:

• Collaborate with marketing and design teams to develop cohesive campaigns.
• Analyze content performance metrics and suggest improvements.
• Stay updated on industry trends, emerging platforms, and algorithm changes.

Qualifications:

• Proven experience in SEO, social media, and PPC content writing.
• Familiarity with tools like Google Analytics, SEMrush, and social media management platforms (e.g., Hootsuite, Buffer).
• Strong knowledge of advertising platforms such as Google Ads and Meta Ads Manager.
• Exceptional writing, editing, and proofreading skills.
• Ability to adapt writing style for various tones, audiences, and platforms.
• Solid understanding of SEO principles, including E-A-T (Expertise, Authority, Trustworthiness).

Preferred Skills:

• Experience with graphic design tools for visual content creation (e.g., Canva, Adobe Spark).
• Knowledge of CMS platforms like WordPress.
• Understanding of audience segmentation and targeting.
• A proactive approach to data-driven content optimization.

Why Join Us?

• Collaborate with a dynamic and creative marketing team.
• Opportunities for professional growth and continuous learning.
• Flexible work schedule and remote work options.

How to Apply:

Please send your resume, portfolio, and a few writing samples showcasing your SEO, social media, and PPC content expertise to hr@staradvertisingagency.in.

Job Types: Full-time, Part-time, Permanent, Internship, Fresher
Salary: ₹8,000 - ₹15,000 per month

Benefits:

• Mobile phone reimbursement

Schedule:

• Day shift
• Morning shift

Supplemental Pay:

• Commission pay

Education:

• Bachelor's (Preferred)

Experience:

• Digital Marketing: 1 year (Preferred)
• Total Work: 1 year (Preferred)

Join us for a collaborative and growth-oriented work environment where your creativity and strategic thinking will make an impact!