Job Overview

Job Title: Digital Marketing Executive

Location: Newforest, Dehradun, Uttarakhand
Job Type: Permanent, Full-time
Shift and Schedule: Day shift
Work Location: In person

Pay: ₹15,000.99 - ₹18,000.76 per month

Job Summary:

We are looking for a highly motivated and results-driven Digital Marketing Executive to join our team. The ideal candidate will be responsible for developing, implementing, tracking, and optimizing our digital marketing campaigns across all digital channels.

Key Responsibilities:

• Campaign Planning & Execution: Plan and execute digital marketing campaigns including web, SEO/SEM, email, social media, and display advertising.

• Website Management: Manage and maintain the organization’s website(s).

• Content Optimization: Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, LinkedIn, etc.

• Tracking & Analysis: Track and analyze website traffic flow and provide regular internal reports.

• Campaign Performance: Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

• Trends & Insights: Identify trends and insights, and optimize spend and performance based on these insights.

• Creative Growth Strategies: Brainstorm new and creative growth strategies through digital marketing.

• Collaboration: Collaborate with internal teams to create engaging landing pages and optimize the user experience.

• End-to-End Customer Experience: Utilize strong analytical abilities to evaluate end-to-end customer experience across multiple channels and touchpoints.

• Stay Current: Stay up-to-date with the latest digital marketing trends and technologies.

Requirements:

• Education: Bachelor’s degree in Marketing, Communications, or a related field.

• Experience: Proven experience in digital marketing or a similar role (1–3 years preferred).

• Technical Skills: Solid knowledge of website analytics tools (e.g., Google Analytics, SEMrush, Ahrefs).

• Performance Marketing: Experience with performance marketing, conversion, and online customer acquisition.

• SEO & Ads: Hands-on experience in SEO, Google Ads, Meta Ads Manager (Facebook & Instagram).

• Web Skills: Basic knowledge of HTML, CSS, and website administration is a plus.

• Communication: Excellent verbal and written communication skills.

• Organizational Skills: Strong organizational and project management skills.

Application Questions:

• What are your salary expectations?

• How many years of experience do you have?

• Are you an immediate joiner?

• Where are you currently located?

This arrangement highlights the key details and expectations for the Digital Marketing Executive role.